YOUR CLOSET, STYLED BY AI

The outfit that makes you feel unstoppable is already in your closet.

You know what looks good on you — OBY just helps you see it every morning.

OBY is an AI stylist that creates fully rendered outfits from what you already own — tailored to your day, your weather, and your style. No shopping recommendations. No subscription boxes. No push to buy anything.

How it works

Daily Looks · Closet Scan · Wear Index

YOUR CLOSET12 items
Cream relaxed tee
Black cropped cardigan
Straight-leg denim
White leather sneakers
Navy midi skirt
Olive linen blazer
White button-down
Tan suede ankle boots
Gray cashmere crewneck
Dark wash slim jeans
Silk camisole (ivory)
Canvas tote bag
TODAY'S LOOK72°F · partly cloudy

Casual Friday

4 items from your closet

Cream relaxed teetop
Black cropped cardiganlayer
Straight-leg denimbottom
White leather sneakersshoes

This silhouette elongates your legs and keeps the look effortless — perfect for desk-to-drinks.

OBY — Owned by you

WHAT GETS IN THE WAY

Your closet is full of good decisions. Sometimes it's just hard to see them.

THE FRICTION

Morning fog

You know you have something great to wear. But when you're rushing and the coffee hasn't kicked in, it's easier to grab the same jeans and call it done. Half your closet stays invisible — not because it's wrong, but because mornings are short.

HOW OBY HELPS

Daily Looks

Three styled outfits, rendered and ready, every morning. Based on your day, the weather, and what you haven't worn lately. The thinking is done before you're even out of bed.

THE FRICTION

The duplicate drawer

You bring home a new cream sweater and realize you already own three. Not because your taste is off — because no one can hold 150 items in their head. Your memory isn't the problem. Your closet just doesn't have a map.

HOW OBY HELPS

The Wear Index

A quiet record of what you own, what you wear, and what's been waiting. So the next time you're tempted, you can check first — and feel good about the choice either way.

THE FRICTION

Hidden combinations

You have pieces that would look incredible together — you just haven't seen the pairing yet. There are more outfits in your closet than you think. You just need a second set of eyes.

HOW OBY HELPS

ClosetDNA

A personal style profile that learns what you love and surfaces combinations you wouldn't have thought of. Your taste, amplified — not replaced.

Your closet is smarter than you think.

HOW IT WORKS

Three things. Done well.

Everything you need to get dressed with confidence — nothing you don't.

INTAKE

Closet Scan

Photograph your clothes or search by brand. AI auto-tags color, category, season, and vibe. Building your digital closet takes minutes, not hours — and you can add at your own pace.

STYLING

Daily Looks

Every morning, OBY generates three complete outfits from your closet — rendered on a body model similar to yours. Styled for your day, your weather, and your preferences. Recently worn pieces are automatically rotated out.

INTELLIGENCE

The Wear Index

A running picture of your wardrobe life. What you reach for, what you've forgotten, where the real gaps are. Not to judge — to help you feel clear about what you have and what you actually need.

EARLY ACCESS

We're building this with you, not for you.

OBY is in its earliest days. We're looking for a small group of people who want to help shape what this becomes — your feedback on what feels useful, what doesn't, and what's missing will directly influence the product.

Founding members get lifetime pricing, priority access, and a real voice in what we build next.

Limited spots · No commitment required

You have enough. Let's wear it.

Join the waitlist for early access to OBY.

OBY — OWNED BY YOU